The online video game sensation Neopets continues to gain popularity and attract a substantial audience, from all age groups, to their simulated pet care program.
Neopets allows online gamers to make up to four cyber pets who live in the virtual world of Neopia. New updates have been made to the online game- system that allows users to upgrade to premium packages that gain access to special levels and features.
In 1999, Adam Powell and Donna Williams started the virtual pet world. In 2005, Viacom purchased the site for $160 million. Since the change in ownership, there have been enhancements that have added to the site’s popularity.
Neopets has created its own online currency system, which let’s gamers buy food, clothing, and toys for their online pets. Pet owners use Neopoints, which can be obtained through trading and winning contests. One unique feature of the site is the ability to buy stock in the company, which leads players to more Neopoints.
One of the noted features of Neopets is its free gaming option. Gamers are supplied with a fully functional application at no charge. For the serious virtual pet owner, there is a paid version titled Neopets Premium. For $7.99 a month, virtual pet owners can gain additional features and exclusive applications.
Neopets Inc. has a multitude of different merchandise items that can be bought from the website. Neopet users can also communicate with each other with Neomail and Neoboards.
The popularity of Neopets has also given game hackers a new arena for secret codes. There are currently websites dedicated to showcasing special tricks that were programmed into the game but are not designed for use by the masses.
